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Manager of Social Media Business Intelligence Technology (Corporate)

Company: Bellagio (MGM Resorts - Las Vegas)
Location: Las Vegas
Posted on: July 15, 2019

Job Description:

Location:Las Vegas, Nevada Become one of the stars behind the show and become part of the worlds most powerful entertainment brands. Our Company has one exciting mission: To entertain the human race. The Manager Social Media Business Intelligence & Technology is responsible for building data-driven solutions across the organization by constructing data models designed to provide executive leadership with cross-functional insights to drive improved strategies, tactics, and messaging. This role engineers and deploys proprietary data reporting infrastructures across an integrated landscape to enable the on-going optimization of digital marketing through performance analysis. - Manage and construct digital reporting strategy and continuous optimization and monitoring of industry benchmark KPIs. - Leverage SaaS tools such as Sprinklr and TrackMaven to design, build, maintain, and enhance analytical reports utilizing data manipulation techniques to demonstrate KPIs. - Provide analytical strategies to maximize KPI including adjusting content strategy through digital marketing campaigns. - Build Boolean listening queries for data mining and sentiment analysis. - Build and manage platform automation rules to provide structure of flow for all inbound and outbound messages. - Provide real-time identification of potential business crisis and cyber security threats through web and application-based data listening and data threshold analysis is a critical responsibility. - Partner and collaborate with internal cross-functional stakeholders across multiple divisions and serve as the key point of connection with vendor-partners success teams. - Perform all other job related duties as requested. Required: - Bachelors degree in Marketing, Business Management or a related field; or equivalent education and work experience. - At least 6 years of internet marketing/analytics and distilling actionable insights with proven success (preferably within the travel industry). - Previous experience managing and working in a social command center with one of the popular SaaS systems (Percolate, Sprinklr, Spreadfast, Salesforce, etc.). - Professional experience working within social media ecosystems including Facebook, Twitter, Instagram, LinkedIn, YouTube, Pinterest, etc. - Excellent customer service skills. - Able to lead and mentor a team. - Have interpersonal skill to deal effectively with all business contacts. - Professional appearance and demeanor. - Work varied shifts, including weekends and holidays. - High school diploma or equivalent. - Able to effectively communicate in English, in both written and oral forms. Preferred: - Bi-lingual, Spanish preferred. - Previous experience successfully managing medium-large projects involving participation and coordination of several resources and departments. - Previous experience working in a similar resort setting. *This is not intended to include every duty or responsibility of the job nor is it intended to be an all-inclusive list of the skills and abilities required to do this job. #LI-SF1

Keywords: Bellagio (MGM Resorts - Las Vegas), Las Vegas , Manager of Social Media Business Intelligence Technology (Corporate), Advertising , Las Vegas, Nevada

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