Associate Director, Media Planning - Remote
Company: Carat
Location: Las Vegas
Posted on: June 24, 2022
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Job Description:
Company Description
Carat is the world's first media agency and privileged to work with
some of the most storied brands in the world. Most recently named a
leader amongst global media agencies by Forrester, Carat is ranked
the #1 media agency in the world. With over 12,000 experts in over
100 countries. Carat is a dentsu company and provides an
unparalleled capability to unlock real human understanding and
connect people and brands through powerful and engaging media
experiences.
Job Description
This is a Remote position. Must be willing to work ET business
hours regardless of location, New York based candidates are
preferred for future client interaction.*
Carat's Planning Team in New York, is looking to add an Associate
Director, Media Planning to their team. You will set the working
style for the group, lead the strategic direction, and be a
marketing partner for the clients. You will be an expert on the
clients' business and a leader on the business with the clients and
within the agency.
Reporting to the Integrated Planning Director, you will oversee
media plan output timelines, accuracy, and overall excellence,
facilitate the collection and evaluation of syndicated consumer and
media usage information and play a contributing role in the
creation of the communications plans.
You will be the comprehensive specialist in existing and latest
media opportunities that would be relevant to client. You will be
fluent in main implementation and valuation techniques and sources:
reach curve updates, MediaTools, windows of change, schedules,
actualizations, econometric and brand measurement tools (MMM, METT,
Equity Scan). Oversee the reporting of competitive market/media
information for each brand/category, including business insights
that can inform media and broader marketing actions.
Qualifications
Additional Information
For individuals assigned to and/or hired in Colorado, the
anticipated salary range for this position is $100 - $110k max,
which is based on a wide range of factors that include relevant
experience, knowledge, skills and other job-related qualifications.
Pay ranges in locations other than Colorado may differ based on
labor market wage rates in those locations. A range of medical,
dental, vision, 401(k) matching, paid time off, and/or other
benefits also are available. For more information regarding dentsu
benefits, please visit https://dentsubenefitsplus.com/
Employees from diverse or underrepresented backgrounds encouraged
to apply.
Dentsu (the "Company") is committed to a policy of Equal Employment
Opportunity and will not discriminate against an applicant or
employee of the Company, on the basis of age, sex, sexual
orientation, race, color, creed, religion, ethnicity, national
origin, alienage or citizenship, disability, marital status,
veteran or military status, genetic information, or any other
legally-recognized protected basis under federal, state or local
laws, regulations or ordinances. Applicants with disabilities may
be entitled to reasonable accommodation under the terms of the
Americans with Disabilities Act and/or certain state or local laws.
A reasonable accommodation is a change in the way things are
normally done that will ensure an equal employment opportunity
without imposing an undue hardship on the Company. Please contact
recruiting@dentsuaegis.com if you need assistance completing any
forms or to otherwise participate in the application process or to
request or discuss an accommodation in connection with a job at the
Company to which you are applying.
Keywords: Carat, Las Vegas , Associate Director, Media Planning - Remote, Executive , Las Vegas, Nevada
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