Director of Product Marketing - Remote United States

Company: HireVue
Location: Las Vegas
Posted on: June 24, 2022

Job Description:

Company Description

HireVue is transforming the way companies discover, hire, and develop the best talent by combining the power of video, games, and AI for better hiring decisions.

We are relentlessly focused on developing fair and objective hiring solutions to help our customers and their candidates, and we embrace this same focus of fair and objective hiring when we hire for our own team, striving to build a diverse and inclusive culture based on a foundation of respect and inclusion.

HireVue is available worldwide in over 30 languages and has hosted more than 14 million on-demand interviews and one million assessments. Its more than 700 customers worldwide including over one-third of the Fortune 100 and leading brands such as Unilever, JP Morgan Chase, Delta Air Lines, Vodafone, Carnival Cruise Line, and Goldman Sachs.

Job Description

HireVue has an exciting opportunity for a Director of Product Marketing. As the Director of Product Marketing, you will develop our product strategy, understand the market opportunity, TAM and competitive environment to develop our roadmap plan. You will also create market leading positioning and compelling product stories that resonate with our customers and drive demand for our suite of products. You will help lead the Go-To-Market plan for each hiring type: Professional, Hourly and Campus.

Key Duties And Responsibilities

• Lead the team to develop and drive go-to-market strategy for our hiring types (above) and solution categories including positioning/messaging, pricing and packaging, sales playbooks, GTM training, content (public and sales-enablement), and demand generation plans
• Market intelligence - be the expert on our buyer personas, their critical business issues, how they buy, and their buying criteria
• Competitive intelligence - be the expert on our competition and how HireVue wins. Ensure GTM team understands and can clearly communicate key competitive differentiators of the products
• Build compelling offers to drive new prospect sales as well as cross-sell, upsell and expansion opportunities within our customer base.
• Develop creative and innovative marketing strategies to gain key buyers (sales/distribution, marketing, compliance, IT) mindshare
• Educate GTM team (sales, marketing, PS and CS) to clearly communicate key benefits of each product for each persona (sales leaders, marketing leaders, distribution leaders, IT, advisors and agents)
  Qualifications
  
  • 10-12 years of enterprise software product marketing experience
  • Experience building and leading a team of product marketers
  • Curiosity to develop a deep understanding of customer personas their core problems and priorities
  • Executive presence - Excellent oral and written communication skills. Experience speaking with c-level executives and large groups
  • Competitive mindset - constantly keeping an eye on competitors and the market
  • Analytical - consistently taking input/data from a variety of places and draw forward-looking conclusions for product and marketing plan
    Additional Information
    
    Flexible Paid Time Off - Medical, Dental, Vision - 12 Weeks Maternity & Adoption - 401K match
    
    Click Here for US Benefits
    
    HireVue is committed to equal treatment and opportunity in all aspects of recruitment, selection, and employment. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, or any other category protected under the law. HireVue is an equal opportunity employer; committed to a community of inclusion, and an environment free from discrimination, harassment, and retaliation.All your information will be kept confidential according to EEO guidelines.
    
    Per US Federal Contractor Mandate HireVue requires that all employees are vaccinated against COVID-19 and are able to demonstrate proof of this vaccination as a condition of employment, subject to exemptions permitted by law.
    
    Here are some of the states where HireVue is currently hiring:
    
    AL, AZ, CA, FL, GA, IA, ID, IL, IN, LA, MI, MN, MO, MS, MT, NC, NE, NM, NV, NY, OH, OK, PA, SC, TN, TX, UT, WA, WI.

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