Senior Director - Optum Insight Marketing - Remote

Company: UnitedHealth Group
Location: Las Vegas
Posted on: March 17, 2023

Job Description:

Optum is a global organization that delivers care, aided by technology to help millions of people live healthier lives. The work you do with our team will directly improve health outcomes by connecting people with the care, pharmacy benefits, data and resources they need to feel their best. Here, you will find a culture guided by diversity and inclusion, talented peers, comprehensive benefits and career development opportunities. Come make an impact on the communities we serve as you help us advance health equity on a global scale. Join us to start Caring. Connecting. Growing together. This position is responsible for leading the marketing team for the Advisory Services business in Optum Insight. The Senior Director will be the marketing point person for the Advisory Services and Sales leaders for alignment on strategy, priority, and the reporting of progress and results. In addition, they will manage a team by setting direction, resolving issues, and supporting overall career development. Direct accountabilities include assessing the market, defining, and articulating compelling value propositions, creating thought leadership content, and establishing the marketing strategy for new and legacy products that is executive by the team.You'll enjoy the flexibility to work remotely from anywhere within the U.S. as you take on some tough challenges.Primary Responsibilities:

• Collaborates with Senior Business and Sales leaders to:
  • Determine and manage strategic direction of programs that support business goals
  • Represent marketing, including reporting and communication
  • Messaging: Define strategic direction of messaging for overall product suite and business. Lead team in development of value propositions and their execution throughout the marketing mix
  • Research: Sets direction of and translating market research to stay up-to-date with market and competitor trends
  • Team management:
    • Works closely with team to prioritize opportunities, define multiple projects and assign resources
    • Provides guidance on career path navigation and required training and experience
    • Delivers annual performance reviews
    • Strategic direction: Define the strategic and team direction to deliver brand-aligned, product marketing plans, including high-impact marketing messaging, content, sales enablement, go-to-market launches/upgrades, industry-analysis programs, and account management/client enablement support You'll be rewarded and recognized for your performance in an environment that will challenge you and give you clear direction on what it takes to succeed in your role as well as provide development for other roles you may be interested in.Required Qualifications:
      • 4+ years of healthcare and/or marketing experience for a consulting company
      • B2B marketing experience - Content creation, market analysis, and outreach to businesses promoting a technology or service
      • People management experience (e.g., hiring/terminations/performance reviews)
      • Experience working with cross functional teams (e.g., sales, product, digital, creative services, research)
      • Experience managing and prioritizing multiple initiatives at the same time
      • Experience setting a plan to achieve growth goals and working within a defined budget
      • Experience working with Microsoft applications (Word, PowerPoint)Preferred Qualifications:
        • Bachelor's Degree
        • Proven excellent written and oral communication skills
        • Proven ability to be flexible and work with ambiguity to deliver effective marketing programs
        • Proven comfortable interacting with clients and external industry representatives Total Compensation. As part of your total compensation package, which includes base, bonus opportunity, PTO and holiday pay, you will also receive these benefits at these rates, not to mention a remote work opportunity and healthy work/life balance.Careers with Optum. Our objective is to make health care simpler and more effective for everyone. With our hands at work across all aspects of health, you can play a role in creating a healthier world, one insight, one connection and one person at a time. We bring together some of the greatest minds and ideas to take health care to its fullest potential, promoting health equity and accessibility. Work with diverse, engaged and high-performing teams to help solve important challenges. California, Colorado, Connecticut, Nevada, New York, Rhode Island, or Washington Residents Only: The salary range for California, Colorado, Connecticut, Nevada, New York, Rhode Island or Washington residents is $118,000 to $226,800. Pay is based on several factors including but not limited to education, work experience, certifications, etc. In addition to your salary, UnitedHealth Group offers benefits such as, a comprehensive benefits package, incentive and recognition programs, equity stock purchase and 401k contribution (all benefits are subject to eligibility requirements). No matter where or when you begin a career with UnitedHealth Group, you'll find a far-reaching choice of benefits and incentives. ---All employees working remotely will be required to adhere to UnitedHealth Group's Telecommuter PolicyAt UnitedHealth Group, our mission is to help people live healthier lives and make the health system work better for everyone. We believe everyone-of every race, gender, sexuality, age, location and income-deserves the opportunity to live their healthiest life. Today, however, there are still far too many barriers to good health which are disproportionately experienced by people of color, historically marginalized groups and those with lower incomes. We are committed to mitigating our impact on the environment and enabling and delivering equitable care that addresses health disparities and improves health outcomes - an enterprise priority reflected in our mission.Diversity creates a healthier atmosphere: UnitedHealth Group is an Equal Employment Opportunity/Affirmative Action employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, age, national origin, protected veteran status, disability status, sexual orientation, gender identity or expression, marital status, genetic information, or any other characteristic protected by law.UnitedHealth Group is a drug - free workplace. Candidates are required to pass a drug test before beginning employment.

Keywords: UnitedHealth Group, Las Vegas , Senior Director - Optum Insight Marketing - Remote, Executive , Las Vegas, Nevada