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SEO Specialist

Company: Credit One Bank
Location: Las Vegas
Posted on: August 7, 2022

Job Description:

Position Summary
The Search Engine Optimization (SEO) Specialist will be responsible for the SEO roadmap expanding Credit One Bank's organic search presence and ranking across Google, Bing, and other networks. The ideal candidate will strategize, implement, and manage SEO strategies through applying best practices to ensure the successful implementation of on-page, technical, and off-page SEO efforts. The right candidate must have expertise in technical analysis, keyword research, on-page optimization, content gap analyses, link building campaigns, competitive analysis, and reporting required for effective site optimization.
Summary Of Essential Job Functions

  • Drive SEO project roadmap by identifying key areas of growth for maximum organic exposure and conversions
  • Recommend best practices for technical SEO components such as schema, canonicals, Core Web Vitals, and XML sitemaps and work with development team on implementation
  • Perform ongoing keyword research including identification and implementation of keyword opportunities
  • Conduct competitor analysis to identify gaps in our content coverage and areas of opportunity
  • Monitor organic performance daily and report weekly on key organic traffic metrics, performance improvements, and product initiatives
  • Stay current with algorithm changes and new advances in Search Engine Optimization best practices, competitive landscape, vendor capabilities, leverage that knowledge to influence current and future business plans and strategies, drive digital marketing innovation, thought leadership, and best practice sharing throughout the organization
  • Champion and educate the broader organization on the benefits, ranking factors and activities required to effectively optimize a large website to effectively rank high in search engines
    Position Requirements
    • Bachelor's degree in Business, Marketing, or related fields
    • 2+ years of experience in SEO, including hands-on experience with technical SEO analysis and content marketing
    • Demonstrated knowledge of technical SEO on structural and performance levels (Core Web Vitals, and ability to provide solutions for improving these measurements)
    • Ability to debug, analyze, and identify optimization opportunities (SEO related, or other web best practices)
    • Experience performing keyword research, content analysis, and keyword optimization
    • Solid understanding of all on-page SEO best practices (Titles, Meta Tags, website URLs/structure optimization)
    • Experience with SEO tools (e.g., Google Search Console, MOZ, SEMRush, Ahrefs, BrightEdge, etc.) and strong analytical skills to measure, manage, analyses and report on KPI's
    • Passionate and proactive about SEO by staying up-to-date on all the latest trends and best practices
    • Working knowledge of website coding (e.g., HTML, CSS, JavaScript, etc.) as it relates to search optimization a plus
    • Excellent Microsoft Office skills (Excel, PowerPoint, Word)
    • Creative thinker and self-starter, with the ability to deal with both the big picture and the day-to-day details while successfully multitasking
    • Strong written and oral communication skills
      Credit One Bank, N.A. is a data-driven financial services company based in Las Vegas. Founded in 1984, Credit One Bank offers a spectrum of credit card products for people in all stages of financial life. One of the fastest-growing credit card providers in the United States, Credit One Bank offers credit cards through the Visa -, Mastercard - and American Express - networks. Credit One Bank is the Official Credit Card of NASCAR -, the Las Vegas Raiders, the Vegas Golden Knights, and Best Friends Animal Society, and is a proud partner of WWE and Six Flags -. Learn more at CreditOneBank.com and on social media (@CreditOneBank) on Facebook, Instagram, Twitter, YouTube, and LinkedIn. We are looking for highly qualified professionals at our state-of-the-art, corporate headquarters in Las Vegas, NV. In addition to providing our card members with superior value and service, we are dedicated to providing engaging and challenging career opportunities for our employees. As a member of the Credit One Bank team, we'll help you be your best and support you so you can reach your full potential. Credit One Bank, N.A. is an equal opportunity at will employer and does not discriminate against any employee or applicant for employment because of age, race, religion, color, disability, sex, sexual orientation or national origin. Credit One Bank does not accept unsolicited resumes from agencies and is not responsible for related fees.
      Apply Now

Keywords: Credit One Bank, Las Vegas , SEO Specialist, Other , Las Vegas, Nevada

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